As a mature global provider, CI&T understood the need for local guidance to fulfill their hiring plan with an understanding of Portuguese salary ranges, benefits, and a candidate journey adapted to the local culture.
Case Study • CI&T
Market Entry Consultancy
January, 2021
At a glance
A 360° Roadmap for Cultural Integration and Talent Acquisition.
See how digital transformation partner CI&T maximized its EMEA expansion by partnering with BRIDGE IN for local market entry advisory. This collaboration provided a tailored workplan focusing on cultural awareness, brand positioning, and mapping Portugal's qualified talent landscape.
Get the full Roadmap to Expansion
Download the complete case study to explore the step-by-step process, detailed timelines, and the strategic framework used to achieve these results.
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CI&T
- Industry: Digital Transformation & IT Services
- Headquarters: Campinas
- Country: Brazil
- Company Size: 3,000+ Global Professionals
The Challenge
The Solution
BRIDGE IN designed a roadmap for successful entry, co-designing strategies for local recruitment, talent mapping, and local brand awareness. This included introductions to relevant code schools, universities, and tech influencers.
Our partnership with BRIDGE IN brought us the details and a 360° view of the market so that we can be a great place to work in Portugal like we have been globally for 25 years.
