Case Study • Reachdesk

From Employer of Record to Company as a Service

September, 2024

At a glance

Scaling Through "Company as a Service" for Long-Term Success.

Learn how Reachdesk evolved its Portuguese presence from a flexible Employer of Record (EOR) model into a comprehensive Company as a Service strategy. This approach allowed Reachdesk to focus on business impact while BRIDGE IN managed the complete lifecycle of their local operations.

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Reachdesk

  • Industry: Tech / Sales & Marketing Automation
  • Headquarters: New york
  • Country: United States (USA)
  • Company Size: 120–250 employees

The Challenge

To avoid employee misclassification, the company required a compliant solution to pay and run payroll locally for a newly hired team. They needed a flexible growth plan that allowed for expansion at their own pace while keeping costs and risks under control.

The Solution

Reachdesk used BRIDGE IN’s specialized EOR services to hire and onboard their initial team without a legal entity. As they grew, BRIDGE IN managed the bureaucratic process of incorporation and continued supporting them as a local Country Manager.